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Pioneering AI adoption: A Microsoft Copilot success story

Chris O’Brien | 10/15/2024

Advania, an information technology service corporation headquartered in Stockholm, recently deployed Microsoft 365 Copilot across its entire workforce of over 1,000 employees. This bold move sets the business apart from competitors, as it is one of the first major UK partners to fully embrace the potential of generative AI in the workplace. Looking at Copilot’s wide-reaching capabilities, it has become apparent that implementing this technology can spearhead growth within an organization.

Transformative pilot program

Advania’s journey with Copilot began as a pilot program that yielded impressive results. Various departments have witnessed significant improvements in employee productivity and creativity, with Copilot excelling at automating repetitive tasks and accelerating problem-solving. The success was so compelling that leadership unanimously decided to roll out Copilot across the entire 1000-person organization. Limiting roll-out to the sales and marketing teams wasn’t enough when we knew that each role within the business had slightly different requirements which Copilot could support them on and help with successful outcomes.

Comprehensive AI integration

A comprehensive approach has allowed Advania to address complex client challenges related to efficiency, digital capabilities and workforce productivity. Microsoft 365 Copilot is used in the generic ways people often know about, such as teams using it during calls to capture action items and identify recurring themes, or facilitating collaboration and insights across various roles. Its cross-functional capabilities enhance productivity and communication throughout the organization.

Advania teams have also identified numerous advanced applications for Copilot. For instance, streamlining the response process for complex requests for proposal (RFPs), creating presentation-ready graphs and insights from data analysis and supporting complex workshops for ideation and project planning. Additionally, we are improving interactivity and effectiveness in client calls by allowing the presenter to focus on delivery rather than noting key points.

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HR reinvented: Streamlining processes with AI

When looking at the efficiency progress departments have seen, HR is front of mind. Copilot has transformed the way HR professionals are able to approach their tasks. Rather than starting from scratch for each new position, HR teams can now leverage Copilot to draft initial job specifications quickly and accurately. This AI-assisted approach not only saves time but also ensures consistency in job descriptions across the organization, while also providing a simple way of benchmarking to industry norms as the posting is created. .

Additionally, Copilot's ability to analyze past successful hires and current market trends allows for the creation of more targeted and effective job postings. This has streamlined recruitment processes, helping to attract better-qualified candidates and reduce time-to-hire metrics. The HR department’s enhanced efficiency has ripple effects throughout the organization, supporting growth and ensuring a competitive edge in talent acquisition is maintained.

Elevating the customer experience

Sales and service delivery teams have also experienced substantial benefits from Copilot’s implementation. It has been observed how sales professionals have significantly enhanced their prospect engagement strategies by utilizing Copilot to analyze customer data, tailor communications and generate personalized proposals. This data-driven approach has led to more meaningful interactions with potential clients and improved conversion rates. Similarly, service delivery managers have gained valuable insights from their ticketing data through Copilot’s advanced analytics capabilities, even when the data is held in another platform.

By quickly identifying patterns in customer issues, predicting potential problems and suggesting proactive solutions, our service teams can now address client needs more efficiently and effectively. This has not only improved customer satisfaction but also optimized our resource allocation, allowing us to handle a larger volume of service requests without compromising quality.

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Putting trust in AI

Surprisingly, UK workers are less likely than the global average to trust AI in their jobs, which has created a broader challenge for its wide-spread implementation across organizations. However, this also has presented an opportunity to lead by example and demonstrate the tangible benefits of AI adoption in a real-life environment where the hype of AI is stripped down. By showcasing successful use cases and fostering an environment of transparency and education, Advania aims to build confidence among both employees and clients.

A vision for innovation

By rolling out Copilot across an entire business, faster learning and iteration can be recorded in comparison to traditional technology adoption plans. By encouraging experimentation and collaboration, businesses can unlock new possibilities for enhancing AI services.

Advania’s firsthand experience guides our ability to lead clients through their own AI transformations. Our broad adoption strategy has allowed us to quickly identify best practices and share real-time results with clients, because our entire team has already been fully immersed into the platforms.

In an economy where productivity is crucial and foreign investment is challenging, we cannot afford to close our eyes to this wave of innovation. Our decision to meet the future head-on with Copilot is audacious, but it’s one Advania and its many teams have already benefited from. We’re committed to leveraging this technology to enhance our services, empower our employees and ultimately deliver greater value to our clients.

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