Customer Experience starts from the first time a customer hears about your company, through the initial contact with your company via web, sales agent, event or social media, through to the opportunity and sales stage, to on-boarding, services provision, support tickets and complaints, and onward to consequent orders.
These are all steps in a journey that your customer takes through your business landscape. Analysts agree that the opinion your customer forms of you throughout this journey, as a whole and from each of its parts, directly affects the chances your customer will remain loyal to you into the future.
This white paper demonstrates how BPM (Business Process Management) can transform CX and provide the following benefits for your business:
• Streamlined, optimized customer processes
• Consistent experience
• Management visibility
• Tracking and improvement
• Faster, higher quality service
• Compliance with regulations and reduced risk
• Better collaboration between business units
• Ability to react to Business Moments and Changes.
Download to find out why BPM is an essential element of improving your Customer Experience.
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