Driving Operational Excellence Through People, Processes, and Digital Capabilities
19 - 20 October, 2020 | 9:00 AM – 11:40 AM AEDT | Free to Attend
How ABC Successfully Deployed An Award Winning Personalised Chatbot Through Facebook Messenger and Gained Increased Support
In this presentation from Chatbots 2018 Craig McCosker, Digital Media Product Manager at the Australian Broadcasting Corporation explores;
- Implementing Chatbots through Facebook Messenger to attract new users and increase engagement
- Focusing on ABC’s journey through design and deployment and the challenges faced by the team
- Overcoming the barriers and achieving success with Facebook
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