Transforming B2B Customer Service: A Blueprint for Excellence in People, Process & Technology

Discover solutions to common challenges in B-to-B customer service.


This webinar will take place on:
31 July, 2024
11:00 AM - 12:00 PM EDT

The modern B2B customer expects the same buying experience as their B2C counterparts — personalized, responsive and around-the-clock. Unfortunately, this places enormous pressure on B2B Customer Service teams to not only keep customers happy but also help their business unlock new revenue and growth opportunities.

Join Esker Business Development Manager, Sarah Eichler, for an in-depth discussion on common “problem areas” within B2B Customer Service, and how specific AI technologies (GenAI, machine learning, etc.) can be used securely and strategically to manage customer orders, inquiries and claims with less friction and frustration.

Key highlights

  • Discover how AI-driven solutions can automate routine tasks and free up B2B Customer Service teams for more fulfilling and impactful work.
  • Learn about digital tools that provide a 360-degree view into all customer interactions and promote greater cross-departmental communication.
  • Take home best practices related to B2B Customer Service that can help “future-proof” your business for scalability and resiliency.

Speaker

Sarah Eichler
Innovation and Growth Manager
Esker

Sarah became part of Esker in 2019, focusing on aiding companies seeking to streamline their operations, enhance visibility, and boost efficiency in their customer service workflows. Collaborating with customer service and IT departments, she facilitates enhancements in processes concerning order entry, customer inquiries, and claims management. This enables businesses to redirect their teams' efforts towards more meaningful and often essential tasks. Outside of work, you'll often find her enjoying outdoor activities like hiking, biking, or cross-country skiing with her family.

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