Digital adoption and change management: 2024 industry report

Why digital adoption and change management are two sides of the same coin

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Digital adoption report front cover

Digital adoption – the process by which organizations fully leverage digital tools and technologies to enhance productivity and optimize processes – is intrinsically linked to change management. Successful implementation of technologies requires effective strategies to overcome challenges such as shifting from legacy systems, overcoming resistance and acquiring buy-in from stakeholders.

This report explores the ways digital adoption influences change management within organizations, including insights into how leading businesses overcame common challenges to lead successful digital transformation projects.

Download this report to learn:

  • Key trends influencing the digital adoption landscape.
  • Overcoming challenges such as resistance to change
    and maintaining business as usual activities.
  • Insights from experts at AstraZeneca, TUI Group, Novo Nordisk and Siemens Gamesa.
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